4 Business Networking Techniques | My Sales Tactics? - pigaygu's ...

Tips to Make the Introduction Process Easier

by Barb Girson

At some point in your career as a business owner, entrepreneur or solo professional, you will attend networking events to grow your circle of contacts.

With the right skills and attitude, networking events can be a fruitful way to build relationships with potential clients and complimentary service / product providers.

Here are 4 Business Networking Strategies to Ease You Into the World of Networking:

1.? Know Who You Are

Prior to attending a networking event, rehearse how you would describe yourself to others.? Is it short and to the point? or Are you struggling with defining yourself.

Once you have defined yourself / business, then you will want to sound resolute in your statements.? Practice ? remembering not to become robotic.

2.? Clarify Your Products / Services

Just as you need to describe your business quickly, so too do you need to describe your products and services.? Think about the time involved to describe products between your favorite sitcom.? Less than 1 minute for a commercial to describe their product. One note of caution: Describe your products, don?t sales pitch people.? It takes over 8 interactions to land the average sale.? Don?t turn them off before you have a chance to spark interest.

3.? Determine Your Needs for the Next 30 Days

Build relationships by knowing what other professionals you need to seek out for your business.? Are you searching for answers on accounting, real estate, etc.?

4.? Plan Your Business / Person Purchases for the Next 30 ? 60 Days

If you need to make a purchase, consider using a newly acquired contact.? By knowing what you may need to purchase, you can ask genuine questions about another professional?s services / products.? This leads to 1 to 1 conversations instead of talking past each other with unwarranted sales speech.

Other Related Material:

Your 2010 Direct Sales Events & Meeting Attendance ? 4 Ways to Build Big

Network for New Work

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